I was tired of shrinking to fit other people’s expectations. So I created a space where women could think bigger and build brands that feel unapologetically true. Here, you don’t have to ask for permission.
The story behind the brand and how it came to life
Key number
98%
Key number
100k$+
Key number
100+
Hi, I’m Chloe. For as long as I can remember, I’ve been fascinated by the way women bring their ideas to life—how they turn intuition into impact. But I also know how isolating entrepreneurship can feel, and how easy it is to doubt your worth.
That’s why I created this business: to be the support I once needed. To remind you that your dreams are valid. To help you build a brand that reflects your story, your values, and your wildest ambitions.
A creative heart and the mission to see you thrive
The founder
I didn’t always feel this clear. For years, I second-guessed every idea, every decision. I worried I wasn’t expert enough, polished enough, brave enough to lead. There were days I wanted to quit and crawl back into something safer.
But deep down, I knew playing small was not the answer. I knew there had to be a way to build a business that felt like home. A place where I could be fully myself, and still be respected, seen, and paid.
If any part of this feels familiar, know this : you’re not alone. You deserve to take up space with your work, your story, your voice.
The truth behind my journey
15+
years
exp
Joyful, lighthearted, and authentic collaborations. Because we do our best work when we’re having fun, I help you build a brand that makes you smile every day.
Fun
A creative spark that turns your ideas into vibrant projects. My support gives you clarity and motivation to take action, without burning out.
Energy
The courage to say, do, and embody what you truly believe. Together, we’ll give your brand a bold spirit that draws in your ideal clients.
Boldness
Tailored solutions that break the mold. Here, we create differently, so your brand stands out and stays unforgettable.
Innovation
Unconventional thinking that refuses to play by the rules. Together, we’ll spark ideas that disrupt the ordinary and set your brand apart in ways no template ever could.
Creativity
I’m here to keep everything running smoothly so you can stay focused on what matters. When I’m off the clock, you’ll usually find planning my next trip.
project manager and organization queen
Elise
My passion is bringing your vision to life through colors, shapes, and imagery that feel unmistakably yours. Outside the studio, I love exploring vintage bookstores.
designer and visual storyteller
Mia
I help you clarify your message and own your unique voice with confidence. When I’m not brainstorming ideas, you’ll find me hiking or testing new coffee spots.
Founder of pulse, brand strategist and your biggest cheerleader
Chloe
Your guides on the journey
meet the team
I firmly believe dessert counts as a valid business expense. Proof : my receipts are full of croissants.
I can’t go a day without dancing in my kitchen. Usually to 90s pop hits nobody asked for.
I have an embarrassing number of half-finished notebooks. Ideas everywhere, order nowhere.
I can’t start my day without a perfectly brewed oat milk cappuccino. Creativity flows best when the coffee is strong.
I’m obsessed with collecting vintage postcards from every place I visit. They remind me that every story deserves to be captured and shared.
